The app layer between the customer and the AI model is being removed, because customers can now clone the app themselves rather than pay for it.

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1. 21 Jul 2026

   Pieter Levels quoted

   Their wordsSo you went from a business chain of customer > app > ai model provider To customer > ai model provider The app layer is possibly getting removed!

   ↗AI raises everyone's app quality but customers now vibecode their own clones to skip payinglevels.io